Welcome back to another edition of the Side Hustle Shuffle. My previous two posts, on getting started and finding paying clients when you’re new to the game, focused on some actionable tips anyone could apply to their own efforts in establishing and growing a side hustle. Today, I’m going to concentrate on offering more in the way of advice that you may not be able to immediately act on in a tangible way – but I hope you still find it helpful and meaningful in a way that allows you to take these words to heart.
If you’ve never run five feet in your life, running a 5k might as well be impossible. At least, that’s how we perceive the challenge in our minds.
When you’ve never done something – or if you have tried it but failed once or twice in the past – it can seem like it simply cannot be done. Never mind the people that are out there doing it. They must have known some secret, had some advantage, or are enjoying circumstances that are simply beyond your own.
Maybe successful people had connections. Maybe they had money to get them where they are.
Or maybe they just got fed up of negative, self-defeating thinking. Maybe one day they woke up and said, I am just going to start and simply starting would be the goal.
That’s the secret, right there. Just start. Imagine how far along you’d be right this very moment had you just started a year ago. Or two years ago.
Feeling like that doesn’t apply to you because you’ve failed in the past? Failure isn’t bad and it doesn’t mean you’ll never succeed. Our failures can drag us down, but only if we let them. So flip your mindset around. Understand that your failures are merely stepping stones to a future success.
If you’re open to evaluating and analyzing the experience, every time you give something a try you’re opening yourself up to a learning opportunity. Take advantage! And don’t fear failing. The only real failure? Failing to do anything at all.
Side Hustle Success Is within Your Reach – Right Now!
The truth is, side hustle success is easier than we allow ourselves to believe. And the obstacles in our path are smaller than we make them out to be.
Not convinced? That’s okay. I don’t blame you in the least, because it took going through the process myself to believe the words I stand by today. But at least let me try to show you how you absolutely can create a successful, profitable, fulfilling side hustle right now.
Check out these four simple keys to your side hustle success:
1. Be Sincere
In other words, be genuine. Be true to yourself and let that you-ness shine through the work you’re doing. It’s as simple as that and this one thing, if you can let it lead you through all your experiences professionally and personally, will always steer you straight.
2. Be Honest
In one respect, the Internet is like an infinite place in which to do business. We no longer have to compete because there’s room for everyone at the table; it’s an infinite pie and everyone can have a slice.
But in a difference sense, the Internet is a very, very small space where everyone will quickly learn your name and your reputation. If you lie about who you are or what you can do, the entire world is going to know about it.
Side hustle success can only happen for you if you’re honest, upfront, and willing to be transparent. Don’t use the fact that you might be separated by distance or a computer screen as an excuse to try and be less than virtuous 100% of the time.
Admit to mistakes when you make them. Ask for help when you need it. Acknowledge the fact that you don’t know everything all the time. Your honesty is key in building meaningful, lasting work relationships with quality clients and partners.
3. Be Confident
You’re establishing a side hustle because you want to pursue work that you enjoy and work that you’re good at. Own it!
You are good at what you do. You offer real value to others. You are totally rockin’ some socks off out there.
If you need a little help believing yourself when you say these things, consider printing off any praise you receive and putting it somewhere you’ll see every single time you sit down to work on your side hustle. That person probably didn’t take the time to send an email, text message, or call you up for no other reason than to blow smoke up your tail. If you did an awesome job for them – which you should be striving to do with every gig, every client – they are going to appreciate that.
When they choose to share and express that appreciation, that should mean a lot to you and go a long way to making you feel confident and capable.
Of course, there might be a slight hang-up here for some folks. I know I just said be honest – so how can you be honest about your confidence if you don’t have any?
Being honest doesn’t mean belittle yourself or fail to play up what you can do. When it comes to confidence, you might have to do a little fakin’ it ’til you’re makin’ it. This isn’t a lie. It’s the act of having faith in yourself and what you can do for someone else.
Work to develop genuine, real confidence in yourself at every turn. That confidence will make you happier and more sure of yourself. And other people are going to pick up on that in a very good way.
4. Be Nice
If you’re already being sincere and honest, it’s likely that being nice won’t be too hard.
Obviously, you’re not going to be intentionally mean or hurtful in your interactions with others. But there is a difference between being a decent human being and going out of your way to make someone else smile. That’s what we’re talking about here.
Remember to ask people how they’re doing. Don’t forget to bid them a good afternoon or evening. Say please and thank you. Ask if there’s anything you can do to help. Even when you’re dealing with clients, treat them as you would good friends. Be warm, inviting, friendly, and just plain nice.
For those of you who weren’t raised this way – remember, I was born and raised to be a sweet ol’ Georgia Peach/classy Southern Belle – it may feel like overkill. There’s no reason you need to over-exaggerate and be cloyingly sweet with your words. It should be within everyone’s capacity to address people by name instead of “hello Admin!” or to mind your manners when interacting with others, even in a digital forum.
Even if you’re not someone who regularly says “ma’am,” surely it’s within your personality to be kind. That’s the takeaway here. Be kind.
It’s common sense, my friends. Don’t let your communications be cold and distant. People want to connect with other people, so be accessible and eager to do what you can to make someone else’s day a little better than it was before they ran into you.
Side hustle success really can be this simple. Be sincere, honest, be confident, and be nice.
It doesn’t get much easier than that.
Do you have more questions about creating a successful, profitable, and fun side hustle? Be sure to leave them in the comments (and read up on the rest of the Side Hustle Shuffle Series!)